PPWR Compliance: How WeGoZero Helps Your Business Meet the EU Packaging and Packaging Waste Regulation
The EU’s Packaging and Packaging Waste Regulation (PPWR) is no longer on the horizon. It’s here. Regulation (EU) 2025/40 has applied since 12 August 2026, replacing the old Packaging Directive. For companies that make, import, sell or simply use packaging in Europe, that date marks the start of a compliance journey that runs well into the next …
