European Green Deal

ppwr-compliance-timeline-2026-2040

PPWR Compliance: How WeGoZero Helps Your Business Meet the EU Packaging and Packaging Waste Regulation

The EU’s Packaging and Packaging Waste Regulation (PPWR) is no longer on the horizon. It’s here. Regulation (EU) 2025/40 has applied since 12 August 2026, replacing the old Packaging Directive. For companies that make, import, sell or simply use packaging in Europe, that date marks the start of a compliance journey that runs well into the next …

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clothing recycling

Clothing Recycling: Why It Is Not Always the Best Option

Every year, the average EU citizen throws away around 16 kg of textiles. Most of it never gets a second life. Clothing recycling is usually presented as the solution to this problem: the reassuring endpoint where an old t-shirt becomes a new one. The reality is less comfortable. Textile-to-textile recycling is still rare, technically difficult …

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Zero Waste Sports

Zero Waste in Sports: How Stadiums, Racing Circuits and Events Can Turn Waste Into Value

Sports venues have a waste problem. But they also have a business opportunity. Every match, race and major sporting event creates concentrated flows of materials: cans, PET bottles, food waste, cardboard, packaging, textiles, grass clippings, pallets, signage and temporary event infrastructure. Most of these materials are still treated as waste. But what if they were …

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Zero Waste Strategy for businesses

Zero Waste: From a buzzword to Strategic Circular Practice

Zero Waste has moved far beyond a buzzword. Today, it represents a practical and measurable pathway toward a circular economy—where materials are kept in use, waste becomes a resource, and businesses unlock both environmental and financial value. However, despite rising interest in circularity, most organisations are still operating waste systems designed for a linear world. …

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zero waste data center certification europe

Pioneering Sustainability: Aiming for the First Zero Waste Certified Data Center in Europe

As the demand for digital services skyrockets, so does the environmental footprint of data centers, which are pivotal in supporting cloud computing, storage, and connectivity. Achieving zero waste certification is an ambitious yet crucial step for data centers aiming to lead in sustainability and set a global benchmark. This blog post explores how a data …

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